thyssenkrupp with new brand identity





common brand for all Group companies

– New brand reflects fundamental transformation to diversified industrial group
– Brand promise places focus on customers
– Brand to be introduced gradually: no lavish advertising campaign
In the future thyssenkrupp will use one common brand the world over. The redevelopment, of the brand reflects the transformation of the Essen-based technology company to a diversified industrial group. “thyssenkrupp has changed in recent years. We are a different company today. We have become more diversified and as a result more stable,” says Dr. Heinrich Hiesinger, CEO of thyssenkrupp…..

Download (PDF, 66KB)

Veröffentlicht unter
von: ThyssenKrupp Marine Systems
ThyssenKrupp Marine Systems

ThyssenKrupp Marine Systems

Leave a Comment

  • Subscribe to our Newsletter

    Immer die aktuellsten Nachrichten automatisch in Ihrem E-Mail-Postfach!

    Mit Absenden der Anmeldung akzeptiere ich die Datenschutzvereinbarung.
  • Upcoming Events

    There are no upcoming events at this time.